Social Media Marketing

If you aren’t engineering what people see about you, someone else will.

What is Social Media Marketing?

Social Media Marketing is the process of developing a marketing strategy and carrying out promotional efforts on social media platforms such as Facebook, Twitter, Instagram and YouTube. With over 2 billion active users worldwide, it is vital for every business to have a strong social media presence these days.

What is the best way to use social media for marketing?

There are a few ways to use social media platforms for marketing. The first is by creating a Facebook page, Twitter account or Instagram account and posting updates about new products, deals and announcements on them.

This way, users who follow the business’ pages will be alerted as soon as something major happens with the company.

Other than that, they can also share status updates on their personal Facebook pages, use hashtags to gain more visibility on Twitter and also create videos that will be shared online.

How can social media marketing help my business?

There are many benefits to using social media for marketing.

The first one is cost efficiency. With minimal out of pocket costs, your business can reach out to millions of users all over the world.

Second, social media is an easy platform for engagement. Whether you are looking for feedback on your products or company, or simply want support with your events, there is always something that you can do to interact with users online.

Third, social media has a high potential for traffic generation and most importantly, conversions. Once people are interested in your content, they can easily click on your offers and go to your website to learn more about how they can buy into them.

How much does it cost to hire a social media manager?

One of the biggest benefits of using social media for marketing is cost efficiency.

For most businesses, the only out of pocket costs that they have for social media is a monthly subscription fee for a handful of platforms. If you compare with with hiring traditional advertising agencies whose rates can sky-rocket over the time, working with a social media manager can be a more affordable solution.

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